The Dohring Company
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05/09 - The Dohring Company launches fresh design for Dohring.com
03/09 - MarketSurveys.com is fully redesigned and launched
Mr. Dohring founded The Dohring Company in 1986, which within five years became a top-100 market research firm in the United States and the largest provider of custom market research to the retail automotive industry. In 1995, Mr. Dohring set aside his daily operations of The Dohring Company to become President and a Director of a high-tech telecommunications equipment company, which in February 1997 completed its Initial Public Offering at a valuation of $300 million on the NASDAQ.
Mr. Dohring returned to The Dohring Company in 1998 to launch its online market research effort, which now operates as MarketSurveys.com, a multi-million-member online research panel, that generates several million completed online surveys per year. Additionally, in mid-1999, as an investor and advisor to an Internet-based online casual game company, Mr. Dohring helped secure its first interactive sponsorship, which ultimately contributed to its $50 million sale in late 1999 to a publicly traded NASDAQ company.
Soon thereafter, Mr. Dohring founded Neopets, Inc., which was (and remains) one of the top ranked global online youth entertainment communities, serving over 5 billion pageviews per month in 11 languages throughout the world. Mr. Dohring served as Chairman and CEO of Neopets, Inc. from its inception in February 2000, through its successful transition to a new management team in September 2006, following its sale for $160 million to Viacom, Inc. in June 2005. Presently, Mr. Dohring serves as Chairman and CEO of The Dohring Company.
Mr. Kinney is well versed in the fields of business development and research, having advised over 3,000 national and international corporate clients on their advertising, marketing, Internet, and corporate strategies while serving as Executive Vice President of The Dohring Company since its establishment in 1986.
During his tenure with the company, he was instrumental in developing The Dohring Company's multi-million-member online research panel for OpinionSurveys.com, MarketSurveys.com as well as its vertical online market research divisions, including RestaurantSurveys.com and SatisfactionSurveys.com.
Mr. Kinney served as Executive Vice President of Neopets, Inc. from April 2000 to December 2006 where he spearheaded the development and marketing of an innovative advertising technique created by Neopets which integrates advertisers' products, services, and brands into existing or customized Neopets site activities, thereby delivering the advertising message in an impactful and engaging format. Mr. Kinney has directly brought on numerous Fortune-1000 clients such as McDonald's, Disney and Mattel, and oversaw all aspects of advertising, both business development and creative execution of client campaigns, for the Company.
Empowered by the experience and knowledge gained during his 30+ years in the market research industry from full service to online panel provider, Mr. Wilson joins The Dohring Company from Worldwide Panel, Inc. where he was most recently Chief Operations Officer for their online panel management business.
Widely regarded as an expert in the field of sample management, research operations and field deployment, Mr. Wilson has held key positions at a number of prestigious firms which span the scope and breadth of the research industry including; Sr. Research Analyst at JD Power and Associates, Research Director for Diagnostic Research and EVP of US Operations for Korean-based P&P Research.
Ms. Lees-Smith started her decades long, research career at The Nielsen Company (formerly Nielsen Entertainment) where she was Manager of Business Development focused on generating additional revenue streams via new and untapped markets. While at The Nielsen Company, Ms. Lees-Smith was able to grow brand awareness by selling directly to outside-of-industry, organizations such as Microsoft and Nike.
She transitioned to Managing Sales Director for Global Market Insite (GMI), a leading provider of market research software, where she was instrumental in cementing their position in the lucrative Los Angeles entertainment market.
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